Case Studies
Wholesale Cannibalization Analysis
A leading CPG company wanted to diagnose cannibalization hypotheses using a data-analytics-driven approach.
Case Studies
Price Optimization for Major Clearance Sales
A leading clothing manufacturer distributor and retailer of clothing realized they needed to fortify their pricing decisions with machine learning insights.
Case Studies
Predictive Modeling for Clinical Trial Recruitment
For many pharmaceutical firms, trial recruitment forecasting plays a role in trial recruitment planning. However, these forecasts may be generated with relatively simplistic approaches based on only a small subset of available internal & external data.
Blogs
Gameplay Analytics
Gameplay data are a trove of information about how athletes are acting and reacting in real situations, and there are real benefits to be gained by mining this information at every level, from the athlete to the entire team. In the modern age, the team that can measure and understand itself through its own data will have the competitive edge.
Blogs
Predictive Retail Pricing
Retail executives need to think more like tech companies, using AI and machine learning not to just predict how to stock and staff their stores, but also to dynamically recommend products and set prices at the individual consumer level.
Case Studies
Automated CPG Sales Force Route Forecasting
Data Science, specifically machine learning forecasting techniques, enables decision makers across a spectrum of industries to set more effective sales targets and plan profitable customer routes that boost top and bottom line growth.
Blogs
Demand Sensing & Predictive Inventory Planning
Meeting customer expectations is more difficult than ever, more and more of market share goes to companies who are able to perceive needs rather than react. Whether e-tailing or selling in brick-n-mortar stores, inventory planning is a promising area for predictive analytics,
Blogs
Predictive Sporting Event Ticket Pricing
We examine how professional teams can deploy predictive ticket pricing to capture increased revenue and decrease empty seats.
White Papers
Data Science and Design Thinking
Mosaic writes an in-depth view on the synergies between design thinking & data science. We also examine how these two disciplines can be used together.
Case Studies
Customer Segmentation for Geo-Targeted Marketing
Unsupervised learning approaches are very powerful when applied to customer segmentation.